Ticket Sales & Service Manager
ABOUT THE CLUB
Minnesota Aurora FC is a community-owned women’s soccer team based in the Twin Cities with over 5000 community owners across all 50 states and 19 countries. The club plays in the pre-professional USL W League, starring and featuring the best amateur and aspiring professional players from Minnesota and across the globe. The club is operated by a women-led front office and coaching staff.
CLUB VALUES
Inclusivity: We uphold and defend the right for all people to live without hatred, violence, and discrimination by committing to and prioritizing equality in every decision we make.
Empowerment: We champion the advancement and freedom of women and gender-expansive individuals by investing in their greatness on and off the field.
Accessibility: We ensure soccer is for everyone by removing barriers and creating more equitable access to soccer for players and fans.
Transformation: We spark positive change in soccer, women’s sports, and communities by fostering transparency, humility, innovation, and collaboration.
ABOUT THE POSITION
The Ticket Sales & Service Manager drives ticketing revenue and stadium attendance by executing sales across season packages, group outings, and individual match tickets, while fostering deep connections throughout the community. Operating within a lean organization, this position additionally assists with matchday operations and promotional initiatives as needed.
This is a full-time salary, year-round role. The office is located in Eagan, MN, and training and home games are at TCO Stadium.
TICKET SALES & REVENUE GENERATION
- Drive sales of full-season ticket packages, partial plans, flexible options, and individual games to consumers and local businesses.
- Identify and sell group bookings across local organizations.
- Drive outreach for any camps, clinics or other revenue generating events created by Aurora.
- Execute strategic proactive outreach through phone, email, and digital channels targeting new prospects, former buyers, and past season ticket holders.
- Oversee full-cycle account workflows from initial connection through transaction settlement and ticket fulfillment.
- Consistently achieve predefined weekly outreach benchmarks and hit seasonal financial targets.
- Execute annual season ticket renewal initiatives and directly engage pending account holders.
- Partner with marketing and merchandise organization to drive appropriate packaging and offers for season and premium seat ticket holders.
CUSTOMER SERVICE & ACCOUNT MANAGEMENT
- Provide dedicated account management for season ticket holders and group events.
- Work with Aurora’s Customer Service personnel and Viking Lakes ticketing resources to address customer service inquiries across various communication channels: email, direct messaging, and the stadium box office.
- Work with Aurora’s Customer Service personnel to manage seat transfers, relocations, refund requests, and any service related adjustments, as needed, in compliance with organizational policies.
- Maintain active fan engagement using check-in calls, feedback collection, and personalized recognition throughout the year.
- Coordinate season ticket or group ticket holder events, including private training viewings, signing opportunities, seasonal gatherings, and others as needed.
- Address any customer service issues promptly in a professional manner and engage other Aurora team members as needed, when appropriate.
COMMUNITY & GRASSROOTS OUTREACH
- Establish strong ties with local sports clubs, academic athletics, and advocacy organizations supporting initiatives that align with Aurora’s values and community initiatives.
- Represent the club across community gatherings, athletic tournaments, and public forums alongside team personnel.
- Assist in designing themed matchday experiences that foster inclusivity and drive ticket demand.
- Gather prospect data at events and log records into the system in a timely manner.
MATCH DAY RESPONSIBILITIES
- Execute operational duties during all home games, including evening hours and weekend schedules.
- Work with Viking Lakes to manage ticketing support on game day ensuring smooth entry.
- Welcome visiting groups, distribute ticketing materials, and oversee scheduled on-field experiences.
- Connect directly with season ticket holders and event leaders during matches to gather insights and strengthen ties.
- Assist across general matchday operations, including entrance gates, fan zones, marketing efforts, or merchandise logistics.
ADMINISTRATIVE & REPORTING
- Maintain accurate records of ticket holders and prospective customers including any touchpoints, correspondence, and transactions within the Hubspot CRM system.
- Configure group seating allocations at the stadium while maintaining up-to-date inventory maps and availability charts.
- Compile regular progress reports regarding sales activity for departmental and executive leadership.
- Share market feedback and fan observations to help inform future ticket strategies and promotional concepts.
- Support additional front-office tasks as required within our collaborative work environment and other duties as assigned.
PREFERRED QUALIFICATIONS
- 2–4 years of experience in sales, preferably within sports, live entertainment, or performance-driven environments with a proven track record of meeting and exceeding expectations.
- Demonstrated resilience and comfort managing consistent outgoing outreach activities.
- Strong interpersonal skills across oral, written, and presentational communication channels.
- Exceptional organizational skills with the ability to manage multiple accounts simultaneously.
- Familiarity with CRM platforms and industry ticketing tools, or the capability to adapt quickly.
- Flexibility to work non-standard hours, including weekends and all home fixtures.
- Alignment with our commitment to growing women’s sports and engaging the broader soccer community.
- Valid driver’s license and dependable transportation to travel to local events.
- Must be able to attend all Aurora home matches and majority of events planned throughout year
Send resume and letter of interest to hiring@mnaurora.com to apply.